Ok, so you have a friend who loves the beach, it’s summer, and you need to get her a gift. Now what? Here at dearduck, we’re built to understand all of the tiny but crucial preferences that factor into someone loving a present—or not. Things we may not even think about consciously, and are all but impossible to keep track of in any gifting circle. Think: color affinities, style inclinations, flavor profiles. But that doesn’t mean old-fashioned thoughtfulness won’t get you far in understanding what someone will love. Here’s how to hone in on the best gifts for beach lovers, using the same logic we use at dearduck.
1. Do They Live at the Beach or Travel There?
For those traveling, think portable and multi-use, like a sarong that can double as a blanket on the plane, or a light tote that folds up to fit in a carry-on. For the lucky ones who live at the beach, a roomy tote that’s at home in an entryway or a thick terry cloth towel that can be flung over a shoulder might be just the things. Everyone has their own very particular gifting DNA—a combination of idiosyncratic preferences—and thinking about how and when a gift will be used is a great way to start tapping into that DNA.
2. What’s Their Beach Persona?
Do they lounge, play beach games, swim, sip cocktails? Someone who likes to soak up rays from a prone position might not be taken with a paddleball set. By the same token, a dedicated swimmer might appreciate a great pair of goggles more than a lounge chair. Finding a great gift is all about the recipient, so try to take yourself out of the picture as much as possible when deciding. In other words, just because you’re constantly in motion doesn’t mean your friend is a Sporty Spice as well.
3. What’s Their Style?
Do they never leave the house without a dainty piece of jewelry? Are they rarely without a prominent stripe (guilty as charged!) Understanding the personal style of your lucky giftee is a big part of getting it right. If you’ve seen them wearing something on repeat then chances are that’s in their style repertoire and a good target for gifting. Not sure if they love brights or hate them? If they’re into patterns or only wear solids? Take the time to simply observe and you might be surprised by how much you can glean.
Finding a perfect present doesn’t depend on 1 piece of info (“She loves sports!”) but many in combination. Think of it as a complex cocktail of information, not a rum and Coke—not that we have anything against rum and Cokes, we actually love them. And don’t worry if you don’t know all the answers, a big step to a thoughtful gifting mindset is to simply start asking the right questions.
Now that you’re an expert, time to get gifting! Download the dearduck app and check out the Life’s A Beach collection for perfect presents for all the beach devotees in your life.